| Cidades
Coat of arms of Santos

Santos / SP

santista 429,528 pop. (2026) Business and eventsSun and beach
29%
Completeness of CBR Tourism Intelligence
Partial portrait
Territorial characterization IBGE · INEP · Atlas Brasil · INMET. Diagnostic context; not counted toward completeness
Population
429,528 pop.
IBGE (population estimate) · Ref. 07/2026
GDP
R$ 27.51 bn
IBGE (Municipal GDP) · Ref. 12/2022
GDP per capita
R$ 65,719.85
IBGE (Municipal GDP) · Ref. 12/2022
IDEB
not available
data not yet available
IDHM
0.840 · Muito alto
Atlas Brasil (UNDP/IPEA/FJP) · Ref. 12/2010
Climate
not available
data not yet available

Opportunities and investment

The read geared to those who want to invest · Investor · Trade

ⓘ Signals derived from public data, with an explicit formula: a signal, not a recommendation; nothing is estimated. Comparisons with peers and with the region come in when the group pages have enough base.

The municipality has 11 companies in mandatory-registration CADASTUR activities (art. 21 of Law 11,771/2008), per the Federal Revenue database, and 338 providers operating in CADASTUR in those activities. In total, 382 providers of all activities are operating in CADASTUR. Extraction of 07/2026.

What destination this is

Accessibility, logistics and connectivity

Distance to the state capital (straight line)
56 km
CapitalSão Paulo/SP
ⓘ Straight-line distance between municipal seats (IBGE coordinates); not road distance.
Source: IBGE (municipal seat coordinates) · Ref. 12/2022
Airports with scheduled flights in the state
Data not yet available
Data not yet available for this municipality.
Source: ANAC
Main access routes
Data not yet available
Main access routes not yet reported.
Source: Municipal management CBR

Demand and seasonality

Bus arrivals: trend and seasonality
Data not yet available
No registered arrivals series to compute a trend.
Source: Bus terminal CBR
Charter arrivals: trend and seasonality
52,271 passengers
Peak monthJan (11,277)
Lowest monthJun (2,746)
Months on record9
ⓘ Counted per leg: in charter travel the same group appears in arrivals and departures (round trip), which is why both figures match. CIET panel criterion; the ANTT panel counts single destinations.
Source: ANTT · Ref. 09/2026
Hotel occupancy rate
Data not yet available
Sem registros de ocupação no período.
Source: Meios de hospedagem CBR

Formalization of providers

Providers operating in CADASTUR
382 operating
ActivityOperatingRegistrations
Tour guides 307
Travel agencies 290298
Restaurants and similar 2425
Lodging 2121
Tourist transport 1616
Specialized providers 1212
Event organizers 1111
Event infrastructure 66
Water parks and leisure 11
Nautical tourism and fishing 11
Mandatory (art. 21), operating338
Companies in mandatory-registration CNAE codes (Federal Revenue)11
ⓘ "Operating" is the status reported in CADASTUR in the 12/2025 extraction of each activity. The 6 mandatory-registration activities are those of art. 21 of Law 11,771/2008: lodging, travel agencies, tourist transport, event organizers, theme parks and campsites. Tour guides also have mandatory registration, under Law 8,623/1993, and appear as registrations because the individual file has no activity status. Other activities have optional registration.
Source: CADASTUR (Ministry of Tourism) / Federal Revenue Service · Ref. 12/2025
Net tourism jobs
-175 net 2026
Hirings3,913
Dismissals4,088
Source: Novo CAGED, tourism activities · Ref. 07/2026
Company openings (12 months)
3 companies
Window09/2025 – 08/2026
Source: Federal Revenue Service · Ref. 08/2026
Average hiring wage (tourism)
R$ 2,342.20
Source: Novo CAGED · Ref. 07/2026

Public support and access to funding

Municipal Tourism Fund
Yes
Source: Self-declaration by the municipal management CBR · Ref. 09/2026
Tourism Master Plan (PDTur)
Data not yet available
Sem Plano Diretor de Turismo cadastrado.
Source: Secretaria de Turismo CBR
Providers eligible for FUNGETUR (operating in CADASTUR)
382 providers
ⓘ FUNGETUR (federal) is available to providers registered in CADASTUR.
Source: CADASTUR (Ministry of Tourism) · Ref. 07/2026